Mobile and voice search queries an influencing factor in latest Hummingbird update by Linda Jooste01 November 2013 0 Comments
Whenever Google makes an announcement that a new algorithm is to be released, the hearts of content-driven companies and SEO strategists skip a beat for just a second while their eyes widen in foreboding. The release of the Penguin and Panda updates were quite damaging to many smaller websites, but I believe there are many good things to be expected from the Hummingbird update Google announced early this October.
Embrace the rise of mobile markets with Responsive Web Design by Clint Lynch17 September 2013 0 Comments
The trick to staying ahead of the curve with regard to the trends of website design, particularly now as the market branches out indefinitely towards mobile, is to create a solution that is scalable and a solution that will defy age with a design that is fluid to adapt to new technology.
Google Wallet Checkout elbows its way into the online payment sphere by Linda Jooste13 September 2013 0 Comments
So it’s not really the latest thing out there, but for us South Africans we won’t see Google Wallet being used locally for a very long time – but at least by the time it does reach us it will have passed through the whole of the US as guinea pigs for their flagship mobile payment system. However it is with great trepidation that users are trying out the new Google Wallet system, fears of privacy issues and payment security loom darkly.
Get a degree or just teach yourself? by Suhaifa Naidoo27 May 2013 3 Comments
Once upon a time in an era not so far behind us having a degree secured your future and guaranteed you a successful career. With the rise of the internet and free information made widely available to us, more and more people are teaching themselves new things every single day. Coming from an academic background and having completed 2 degrees, I was adamant that having a tertiary education to fall back on was the ultimate requirement for all individuals. Having spent the last 4 years in digital, I am no longer 100% sold on the idea.
Making the digital subscription model work for you by Suhaifa Naidoo20 March 2013 0 Comments
The way in which consumers are consuming content is rapidly changing, print publications are becoming digital and video shops are slowly shutting their downs. We are moving forward and businesses are adopting an online model; providing their customers with access to content online, content they can access from pretty much any device and from any location with an internet connection. We saw the wave with print publications and accessing our favourite magazine on our tablet has now become the norm. But printed content is not the only form of media embracing the digital model. Music, movies, and TV series have jumped on the bandwagon too.