FlashMob FireSale0 Comments
Brief
After weeks of the successful FlashMob Fire Sale campaign implemented by World Wide Creative, Exclus1ves required a Facebook application that allowed their Facebook fans to view items that were on sale on their Facebook page. Fans needed to choose items that they wanted to purchase and add it to their basket. Fans had to be directed to the Exclus1ves website in order to complete the checkout process.
Our Solution
This application requires users to become fans of the page before they can access it.
The app allows Facebook fans to view items that are on sale on a product catalogue and add it to their basket. Once all items have been added to the basket and the user is ready to check out, the application will redirect users to the Exclus1ves site where they can pay for their purchases and gain Fanatics points.
This makes the process of the FlashMob FireSale very simple and easy for everyone to be a part of. A post to your wall dialogue then pops up that allows the user to share information about the competition to their friends.
Strategy
Realmdigital developed the Exclus1ves application website using Facebook Platform and incorporated some custom functionality, which was specific to the client's requirements.
Realmdigital had a number of workshops with the client, advising them on best practices throughout the development process.
