Mobile, Financial Services Industry

OOBA Finance App


The Brief

Ooba is a South African Home Loan expert that assists their customers in buying homes. Ooba felt their content and service offering would translate well to mobile, so they asked Realm Digital to provide an application that would help extend and enhance their offering to mobile.

The Solution

Together we created a useful mobile home buying tool, that allows you to do retail research on the go. The design focused on providing simplistic and direct functionality, making it easier for estate agents and home buyers to quickly and easily gain the information they needed. The result was an intuitive and clear user interface that has become an essential mobile app for estate agents’ devices.

Supported by iOS and Android, the app is packed with useful tools including calculators that can calculate bond affordability, bond repayment amounts, bond and transfer costs, home loan amortisation, and more. The app also provides free expert advice as well as FAQs, and it enables users to apply to be prequalified for a bond.

The Results

Within one week into the launch of their free mobile app ooba, gained over 600 downloads and more than 60 positive reviews and ratings in the Android and iOS mobile stores. The ooba mobile app gained notable traction amongst those in the property industry, with reviewers calling it a ‘convenient’ and ‘user friendly’ tool that they would ‘recommend to anyone in the industry’ as ‘the perfect free app to simplify home finance’.


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