business goals

| business goals, Conversion, customer, data anaylytics, strategy,

From curiosity to customer: how to encourage the conversion

The biggest drivers of change in any business are the ever-changing customer expectations. There’s a divide between what customers expect from their interactions, and what businesses can actually deliver on.

| business goals, development, digital strategy, industry news, objectives, technology,

How to set up a digital strategy for your company

A digital strategy forms an integral part of the overall business’ strategy. Let’s look at some steps to follow when setting up your digital strategy.